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Thursday, March 17 • 2:30pm - 3:15pm
Security Use Cases: What works and What Not?…Ideas, Innovation and their Commercialization

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The emergence of cybersecurity startups has continued unabated as entrepreneurs vie for corporate customers seeking new technologies to battle ever increasing and innovative attackers.

The expertise of these new companies range from various improvements to encryption products to analyzing the wealth of security-incident data gathered from networks to gear that detects the potentially malicious wireless activity of Internet of Things devices.

But is expertise with a killer idea only success criteria? Number of these companies in this space has increased substantially over the past few years. Some companies that started from incubation centers in academic institutions have been able to self-sustain in a very short span of time. Some of these have grown and reached out to different geographies with their products and have captured a significant market share while others do not see the light of the day.

Various feature such as scalability of existing capabilities and the ability to diversify the array of solutions offered to the stakeholders holds the key to the survival and expansion of Security Product companies. Innovation to meet the market demand in efficient and effective manner is another critical factor to success of some of the organizations.

Curiosity raises a question that Why something works and other does not? What the key drivers and factors for success?

Budding entrepreneurs who are embarking on this journey may find the panel deliberation on these questions and valuable experience sharing, insightful and beneficial.

Discussion Points

  1. Why some security startups flourish and others fail
  2. Critical success factors beyond the killer idea
  3. Challenges faced with buyers, in comparison with established players
  4. Strategy to reposition, if something fails?


Jeet Vijay

CEO, Bhau Institute of Innovation(COEP)

avatar for Dhruv Khanna

Dhruv Khanna

CEO & Director, Data Resolve Technologies
With over 16 years of experience in Enterprise Security and Privacy Service Industry, Dhruv Khanna – an Executive Management Alumnus from IIMC, is successfully leading to build a robust environment to achieve a Cyber Secured Indian Market. Before joining Data Resolve, Dhruv was associated with IBM for six years as the India-South Asia Service Line Leader for security and privacy services.
avatar for Smita Yedekar

Smita Yedekar

Cofounder & CEO, 1mobility

Thursday March 17, 2016 2:30pm - 3:15pm
Hall 2 The Westin, Pune

Attendees (3)